Laetitia Berthet, Chief Operating Officer at LAKE, operates at the intersection of blockchain and real-world assets. After over a decade in the digital advertising industry, she moved into Web3 in 2018, focusing on advancing blockchain solutions grounded in real utility with tangible real-world impact. At LAKE, her work is driven by a vision of a more inclusive and balanced water economy, unlocking access to this critical resource as a strategic asset, bridging physical water with blockchain, and creating new opportunities for broader participation in traditionally closed markets.