Abel Peña is Partner and Chief Sales Officer at Bit2Me, Spain’s leading crypto platform, and a seasoned global operator with over 20 years of experience building and scaling businesses globally. With a deep focus on emerging technologies, Abel has launched and advised projects across six continents, operating at the intersection of cryptocurrency, SaaS, AI, and digital finance. He played a key role in Spain’s largest ICO, leading the launch of the B2M token, which sold out in seconds and marked a milestone in the country’s crypto adoption. At Bit2Me, Abel heads the Corporate and Institutional division, working closely with enterprises, financial institutions, and strategic partners to accelerate real-world crypto adoption. His expertise spans institutional crypto markets, go-to-market strategy, and international expansion, with hands-on experience navigating complex regulatory and commercial environments across Europe, the Middle East, and the Americas. A regular speaker at leading industry events, Abel is known for delivering practical, market-driven insights grounded in real operational experience, bridging the gap between blockchain innovation and institutional reality